Beauty Tips For Body Care
My routine these days is mostly a mix of Paula's Choice and The Ordinary products.I also used to use Beautypedia as a trusted resource and guide when buying new make up and skincare products. "Used to" being the key phrase here. I was looking at buying The Ordinary's Buffet serum for my mother's birthday (she's having laser treatment on her face, otherwise I would get her the Advanced Retinoid 2%). I was googling some reviews at work and came across the Beautypedia entry.I'm pretty disgusted. Ever since Paula herself stepped down as CEO, Paula's Choice and Beautypedia really doesn't feel like good value for money or that trustworthy source for unbiased information any more. The Beautypedia entries use criteria that were never a requirement before, such as marketing strategies and texture being an indicator of an unstable formula. We all know Paula's criteria was quite simple - hygienic and stable packaging, scientifically proven effective ingredients, fragrance free, good mix of ingredients and no irritating ingredients like alcohol or essential oils.The price hike in Paula's Choice products is impossible to ignore, and The Ordinary make PC look like money-hungry shills in comparison. PC used to be considered quite affordable, but now some products are just as expensive as high end department store brands. Now it seems PC is using Beautypedia to shit all over The Ordinary. Heaven forbid someone else produces well packaged products with a high concentration of active ingredients at a cheaper price than they do. The reviews dance around the fact that the active ingredients are at the right PH, well packaged, and at a good concentration. They then speculate about texture being an issue, whether or not the finish is elegant or if grainy-ness (Vitamin C 23% Suspension) is a possible indication of an unstable formula. Really?!?!Skincare buffs shopping The Ordinary know what they are getting - the right concentrations of the active ingredients they want with little else in the formula. That's the main difference between PC and The Ordinary. PC's formulas contain a fair few other ingredients (like antioxidants and anti-irritants) other than the active ingredient, whereas The Ordinary cut the cost by offering the active ingredient, one anti-irritant and maybe some sodium hyaluronate.Beautypedia also contains a brand profile. In it, they speculate The Ordinary is a loss leader for Deciem and they suck new customers in using a bait and switch technique. Buy The Ordinary, then consumers move on to their expensive brands like NIOD to 'upgrade' their routine. I can't actually recall Beautypedia including that kind of information for any other brand.Obviously, The Ordinary is highly, highly disruptive to other skincare companies because they prove that you don't have to pay a fortune for a high concentration of active ingredients. Of course, you don't get a well rounded formula with a bunch of other supportive ingredients, but if the active ingredients is in stable packaging, fragrance free and a good price point that hardly matters.Okay, rant over. How do you all feel about this?
Girls Blog 2015
Submitted by phantompath
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