Beauty Tips For Body Care
As someone who "left" luxury skincare after discovering the obnoxiously high margins, and becoming disillusioned with the industry as a whole, The Ordinary was an exciting breath of fresh air. Based on actual, peer reviewed science, using ingredients that are widely agreed upon to be extremely effective.I thought I was continent, and then I found out about NIOD (Deciem's long-term goal, I'm sure). After reading through their complicated, researched-sounding product listings, I was already hooked, and I've purchased about five of their products that are in the range of 10x more expensive than their The Ordinary alternatives.I am now left wondering, did I just get swept up in yet another luxury marketing ploy, or is there any legitimacy to NIOD's claims. From what I can tell after doing some of my own digging, the ingredients in their products range from some research to none.It kind of feels like they took the copper peptide product (which does have a "medium" amount of research), and built a brand out of it to only bring out a bunch of other products with much less research (hoping that their customers would assume these other products have as much actual research behind them).I'd love to proven wrong by someone who has done more research than me. I want to love NIOD, but I am forcing myself to re-evaluate and not get swept up again in another marketing campaign for snake oil.On a side, I find it really disingenuous that Deciem insists that their margins are consistent and "fair", but then sell the Hylamide Booster C25 for $33 and the NIOD Ethylated L-Ascorbic Acid 30% Network for $70.
Girls Blog 2015
Submitted by pnewelljr
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